Hi, I'm Jen. I'm a Creative Director and Copywriter with a proven track record of leading creative and production teams both at advertising agencies and in-house for major brands.
I built my career at top agencies like Deutsch, BBDO, MullenLowe, and Hill Holliday, working with a range of brands and budgets. I’ve created effective, engaging work across all platforms for JetBlue, IKEA, Dunkin’ Donuts, The Partnership to End Addiction, YMCA, and more.
I also spent four years in the technology sector on the brand side, where I built and led a multidisciplinary creative department for a SaaS brand and transformed the creative team into an award-winning internal agency.
As an agency creative and production leader, I've grown and strengthened creative capabilities, established successful production units, and introduced new perspectives to the creative work.
I believe in the power of coaching and a strong creative process to help teams generate impactful ideas. Throughout my career, I've led teams to produce effective, engaging, and award-winning work.
My work has been recognized by Cannes Lions, The One Show, Shorty Awards, Hatch Awards, The Drum Awards, MarCom Awards, and more. It has also been featured in publications like Adweek, Ad Age, Campaign, and USA Today.
Awards and Recognition
Emmy Award, Outstanding Commercial
Hatch Awards, Silver, Work for Good
Hatch Awards, Silver, App & Game
Hatch Awards, Bronze, Illustration & Animation
Hermes Creative Awards, Platinum, Strategic Advertising Campaigns
Hermes Creative Awards, Platinum, Integrated Marketing Campaign
Hermes Creative Awards, Platinum, Branding Refresh
Hermes Creative Awards, Gold, Mobile & Web-Based Technology
Gail Awards, Gold, Innovation in Digital Craft
MarCom Awards, Platinum, Integrated Marketing Campaign
MarCom Awards, Platinum, Special Event
MarCom Awards, Platinum, Medical Video
MarCom Awards, Gold, Integrated Marketing Campaign
Hatch Awards, Silver, Digital
Hatch Awards, Silver, Work for Good
Hatch Awards, Bronze, Film
IHAF Creativity Awards, Gold, Corporate Video
IHAF Creativity Awards, Gold, On a Shoestring Video
Hatch Awards, Silver, Multi-Platform Campaign
Hatch Awards, Silver, B2B TV Campaign
Hatch Awards, Bronze, Experiential Activation
Hatch Awards, Bronze, Design
Hatch Awards, Merit, Experiential Live Event
Hatch Awards, Merit, Radio Campaign
MarCom Awards, Platinum, Best Integrated Marketing Campaign
MarCom Awards, Gold, Best Brand Refresh
1st place, Cannes Lions Young Creative Competition
U.S. Representative at Cannes Lions Young Creative Competition
One Show Finalist
Cannes Lions Film Finalist
Cannes Lions Cyber Finalist
Shorty Awards Finalist
The Drum Awards B2B Finalist
Lowe Worldwide Young Stars Winner
Ad Age "Most Effective Back-to-School Campaigns of 2013"
Creativity
Chicago Sun Times
The Chicago Egotist
The Denver Egotist
Adrants.com
Adfreak.com
Adsoftheworld.com
Moderncopywriter.com
Education
Ithaca College, B.S. Communications/Advertising
Continuing Education
Adhouse
School of Visual Arts
New York University
Grubstreet Creative Writing Center
Contact
917.428.9364
msjenperry@gmail.com
My Linkedin