Constant Contact: Let’s Win This
“Let’s Win This” celebrates the relentless drive that it takes to win in the world of small business. This campaign offers small business owners an opportunity to laugh at the intensity of the work that they do every day to succeed—with trusted digital marketing tools from Constant Contact by their side.
In addition to Broadcast TV, we created custom landing pages and back stories for these fictional small businesses, explaining how each business owner uses Constant Contact’s email and digital marketing tools to find success. The campaign also ran across Instagram, Facebook, Tiktok, Twitter, LinkedIn, and Pinterest.
Role: Senior Director of Creative
Senior Art Director: Hayley Barry
Senior Copywriter: Lydia Abend
Senior Manager, Design: Jim Antonellis
Director: Dustin Devlin, Vagrants